SHOP SPOTLIGHT: NATION BMX/ SAYREVILLE, NEW JERSEY
Aug, 22 2012
Who owns the shop? Who works there?
Nick: Anthony Wilson, a.k.a. Alfredo, a.k.a. Suge Knight, a.k.a. RUHH owns the shop, and I (Nick Seabasty) hold things down.
How long have you been in business?
Nick: 6 years.
Can you explain how the idea for a store came to be?
Alfredo: The old owner was dippin’ out, but Nation was like a second home to me, I just wanted to keep it going for me and everyone who was into it.
What events have you done at the shop in the past few years?
Alfredo: We’ve had few jams at the local park (Sayreville); we’re planning for a back to school one in September actually.
Alfredo, over smith at Sayreville, circa 2004. Photo: Dolecki
What changes have you noticed in the scene since the shop opened?
Nick: Fuck scooters, ha, ha. But nothing’s really changed. There are still kids out there psyched to support their local shop, and there are those kids that just don’t have a clue. We support them all in some way though.
What does Nation offer that mail-order doesn’t?
Nick: Shops offer so much more, having it all right in front of you, being able to talk about products; giving help and tips to the kids is always cool too. I feel like the little stuff, that is what keeps kids psyched on riding.
Strangest experience selling an Animal product:
Nick: A kid wanted red Animal rims because Gollup had ‘em. (Laughs)
Why carry Animal?
Alfredo: Because animal keeps it real. I like supporting the companies that support BMX.
What’s something you never expected to happen after opening the shop?
Alfredo: Fuck scooters. (Laughs) It blows my mind they’re even real things at this point. Why am I watching that at X-Games instead of seeing BF blasting a set of jumps.
Any future plans for the shop?
Alfredo: Just keep doing what we’re doing. Support the kids around here and hope they keep doing it in return.
How many trends have you seen come and go since you have been open?
Nick: Shit… I don’t even know; Shit’s always changin’.
What is the best thing you gained or witnessed from owning Nation?
Alfredo: How many kids get psyched on riding no matter what. It reminds me of when I started riding.
If you can have one BMX product that doesn’t exist yet what would it be?
Alfredo: Longer Edwin grips.
Where do you see the shop in ten years?
Nick: Forbes list. (Laughs)
Location: Sayreville, NJ.
Shop address: 118 main st. 08872
Hours: 12-6PM Monday-Friday, 12-5PM Saturday, 12:4PM Sunday
Contact info: 732-416-6840
Nation road trip from 2007.
- Posted by: Randy Watson